What have you learned from your audience feedback?

In order to gain audience feedback we worked as a group, we have focus group, asking people from our target audience about their opinions on our products. We also upload our teaser film trailer onto Facebook and left a few questions for people to respond to. Our target audience for our feedback was mainly males aged between 15 and 25.
Here are some of the interviews and focus groups member of our group have conducted















The Teaser Trailer Feedback: Stacey uploaded the teaser trailer onto her facebook page. This was a less bias way of audience feedback and aimed mainly at our target audience due to Stacey's facebook friends being mainly ages between 15 and 25 here we receive opinions from real people and find out whether our products were a success Here's a link to the facebook page http://www.facebook.com/home.php#!/video/video.php?v=1286179132207


Also below is a print screen of our responses to our teaser trailer.

























All of the people answering guessed the correct genre and some even realised the sub genre we were aiming at. Showing a success straight away. Tension, atmosphere and curiosity is created in our teaser trailer and we also received constructive criticism about adding a directors name in order to grab more peoples attention and to add the wow factor. The majority wanted to go and see the rest of the film however one person thought it would be suitable for a bit more of the plot to be revealed. The target audience was pretty much spot on and the zipping up of her dress intrigued and attracted our male audience. We received some criticism about the font animation, didn't look as profession as we would have hoped and this costume and make up of our main character.
















































We also used the technology of using facebook for our feedback on our magazine front cover. due to it being sucessfull previously. Instead of asking various questions for the audience to give answers to and feedback we let them give thier own opinion freely. All of the comments gave positive feedback, which is a great feeling after putting all the hard work in. The colour scheme of our magazine is mentioned. We kept this simple but bold to make it eyecatching to the audience and this seems to have worked. We had to set a striking colour scheme in order for our magazine to stand out from all the rest and to attract the reader to make them purchase it. The image on the magazine cover has been liked by some and disliked by others. Some one didnt like the fact we could see him face and he is smiling. I agree that the cross media campaign would have had a strong link with each other andthe character would have kept his myseriousness> however the convention of the character on the magazine front cover having a direct mode of address with the audience is extremely popular and therefore we also followed this to make our magazine look like real media. Overall i think our magazine front cover was successful.